Marketing Specialist with programming background. Proficient in growth hacking, Facebook, Google, and TikTok campaigns. Skilled in WordPress, Adobe Photoshop, social media management.
Welcome to my Email Marketing B2B portfolio, where I showcase my expertise in driving successful lead generation campaigns for marketing agencies. In this project, I collaborated with a marketing agency to generate valuable leads from businesses interested in their services. I employed a comprehensive approach that included online prospecting, data scraping, email cleaning, personalized automation, and call booking for their sales team.
The primary challenge was to efficiently identify potential clients and engage them in a personalized and meaningful manner. Leveraging my skills in online prospecting and data scraping, I curated a highly targeted list of 3422 potential clients, ensuring that the marketing agency reached the right audience with precision.
Next, I focused on ensuring the effectiveness of our outreach. With meticulous email cleaning and warming strategies, I ensured that each email delivered was relevant, personalized, and reached the intended inbox, optimizing the chances of engagement.
Through automated personalized emails, I crafted unique messages tailored to each prospect, presenting the marketing agency’s offerings in a compelling manner. The personalized approach resonated with the recipients, resulting in an impressive 2896 emails being opened.
The engagement didn’t stop there. I skillfully managed email responses, engaging in meaningful conversations with 64 prospects who expressed interest in the agency’s services. By coordinating with the sales team, I expertly booked calls with 61 businesses, setting the stage for fruitful interactions.
The pinnacle of success was witnessing 49 businesses close deals with the marketing agency, demonstrating the effectiveness of the lead generation campaign. All of this was achieved within a single month and on a modest budget, showcasing the power of targeted and strategic email marketing.
This project highlights my ability to transform email marketing into a potent tool for lead generation and business growth. My expertise in data-driven strategies, personalized automation, and sales-focused engagement ensures that each campaign achieves its objectives effectively and efficiently.
I am excited to continue exploring innovative ways to propel businesses to new heights through impactful email marketing strategies. Let’s collaborate to unlock even more success in future campaigns and empower businesses to thrive in the digital landscape.
Delve into the captivating realm of logo and visual identity creation, where I breathed life into the essence of “Dark Sinners,” a gothic jewelry brand that embodies the spirit of darkness and mystique. This enthralling project allowed me to harness my creative prowess, combining the power of Photoshop and Illustrator to craft a logo that evokes intrigue and fascination.
The heart of this project was the creation of the brand’s logo, a visual embodiment of the gothic allure that defines “Dark Sinners.” Drawing inspiration from the brand’s name, I meticulously designed a masterpiece that resonates with its target audience. The letters D and K in “Dark” served as the canvas for my artistry, as I extended their corners to form devilish horns, symbolizing the brand’s connection to the underworld.
As I ventured into the spellbinding world of “Inners,” I skillfully transformed both SS into serpents, each coiling around the letters to embody the gothic symbolism of eternity and rebirth. The intertwining serpents pay homage to the brand’s dark and mysterious persona, leaving an indelible mark on the subconscious of onlookers.
The logo stands as a testament to the brand’s identity, exuding an aura of enigmatic charm while preserving an air of elegance and sophistication. The perfect fusion of artistic finesse and conceptual design ensures that “Dark Sinners” makes an unforgettable impression on its discerning audience.
Beyond the logo, I further nurtured the brand’s visual identity, creating a cohesive and immersive experience for customers. Every aspect, from the website’s layout to social media visuals, bore the brand’s distinct stamp, beckoning viewers into a world where darkness and beauty entwine.
I meticulously crafted imagery and graphic elements that showcased the brand’s intricate jewelry pieces, accentuating the allure of each product and captivating potential customers. The visual narrative seamlessly wove together elements of mysticism and opulence, inviting patrons to embark on a journey through the heart of darkness.
This project allowed me to immerse myself in the fascinating realm of gothic aesthetics, channeling my passion for design to manifest the essence of “Dark Sinners” in every detail. As the brand continues to captivate souls and ignite the fires of curiosity, I remain committed to unleashing the potent visual identity that defines this enigmatic jewelry brand.
I am elated to have played a pivotal role in shaping “Dark Sinners,” and I eagerly await new opportunities to infuse other ventures with the magic of creative design and visual storytelling. Let us continue to embrace the shadows and celebrate the allure of the mysterious in all our future endeavors.
Welcome to my Social Media Management portfolio, where I proudly present the transformation of “Maroc Expidition Travel,” a travel agency specializing in Moroccan adventures. In this project, I spearheaded a strategic overhaul, shifting from conventional service advertising to a compelling content-driven approach that not only engaged the audience but also built a thriving community of travel enthusiasts.
BeforeAfter
The primary objective was to create an online presence that resonates with travelers and positions “Maroc Expidition Travel” as a trusted source of information and inspiration. To achieve this, I embarked on a journey of content creation, emphasizing valuable travel insights, helpful tips, and enticing visual storytelling.
The strategy was simple yet effective: move from mere service promotion to content that serves the audience’s interests. By sharing captivating visuals of enchanting locations, cozy ryads, delectable restaurants, and must-visit destinations, the social media channels became a treasure trove of inspiration for anyone intrigued by Moroccan adventures.
One crucial aspect was community engagement. I facilitated connections by answering questions about traveling to Morocco, offering insider tips, and creating engaging posts like quizzes and polls that invited active participation. This not only fostered a sense of belonging within the community but also positioned the agency as an authority in the field.
The content mix was thoughtfully designed to cater to diverse preferences. Reels captured attention and added a dynamic touch, while engaging posts sparked conversations and invited interaction. Informative posts enriched the audience’s knowledge about Morocco, and the final 10% reserved for service promotion seamlessly introduced the agency’s offerings.
To further expand the outreach and engagement, strategic giveaways were launched periodically. These campaigns encouraged followers to share posts with their friends and family, amplifying the agency’s reach and fostering virality.
The results were remarkable. The once advertising-centric approach was transformed into an authentic and interactive digital space. This content-driven strategy captured the attention of potential clients, with followers engaging, sharing, and seeking guidance from the agency’s expertise.
This project exemplifies my ability to create a meaningful and dynamic online presence that resonates with audiences and drives business growth. The shift from self-promotion to community engagement not only elevated “Maroc Expidition Travel’s” brand image but also forged a strong bond with a community of travelers passionate about Morocco.
I look forward to future opportunities to craft engaging social media strategies that connect brands with their audience, fostering lasting relationships and achieving remarkable results.
Welcome to my Video Editing & Audio-Visual portfolio! In this section, I am excited to share with you a captivating video I created for a prominent Moroccan e-commerce brand specializing in premium wallets. This project showcases my expertise in using Sony Vegas Pro to craft engaging and persuasive visual content.
The primary objective of this video was to generate a need for the brand’s wallets by highlighting common issues faced by customers with their current wallet choices. To achieve this, I conducted meticulous research and identified various wallet types that most people commonly use. Through vivid visuals and compelling narration, I vividly described the problems associated with each type.
Having successfully created awareness about the prevalent wallet issues, the video seamlessly transitioned to its second part – presenting the ultimate solution. I proposed a revolutionary new type of wallet designed to address all the problems identified earlier. This innovative wallet boasts a sleek and slim design, minimizing pocket bulk while offering effortless access to cards through a sophisticated mechanical system. Additionally, its construction with durable aluminum metal ensures unmatched longevity, surpassing conventional leather, plastic, or fabric wallets.
To maintain the audience’s attention and optimize the video’s impact, I expertly segmented the content into three distinct parts. The final section served as the compelling “call-to-action,” encouraging viewers to take immediate steps in acquiring the featured wallet. By delivering clear instructions on how to obtain the product and featuring a limited-time promotional offer, the video instills a sense of urgency, motivating potential customers to act promptly.
Before shooting the video materials, extensive planning was undertaken to ensure a concise and impactful end product. I strategically designed the storyboard and script to convey the essential information within a concise duration of 35 seconds. By adhering to this strict timeframe, I guaranteed that viewers absorbed all crucial details in a single viewing, preventing any loss of attention that might occur in longer videos.
Through this project, I effectively demonstrated my expertise in video editing, storytelling, and crafting compelling narratives. The fusion of captivating visuals, engaging narration, and concise messaging speaks volumes about my ability to deliver high-quality audio-visual content that resonates with the target audience.
Thank you for taking the time to explore my work. I am thrilled to share my skills and creativity with you, and I look forward to embarking on more exciting video editing and audio-visual projects in the future.
